Shop Hanya
During my time as a copywriter at Shop Hanya, I was mainly tasked to come up with captions for the brand's Instagram page. Other than that, I was also mainly in charge of crafting all press releases and narratives for each new collection and campaign. Thus, some of the campaigns that I have been involved in include, "HER" for World Hijab Day, "You're so golden" for International Women's Day and lastly, Hanya's Raya Campaign, a collaborative project with renowned bridal designer Fuzana Mokhtaza titled " Lucid Dreams".
Root Remedies
As a copywriter at Root Remedies, I was mainly tasked to create informative and engaging social media captions for the brand's Instagram page that will eventually tie back into capturing each product's benefits and selling points. Along with that, I also developed and sometimes designed weekly skincare infographics. Thus, some of the many infographics that I have created include 5 Ramadan Skincare Tips, Face oils as primers and top 5 antioxidants for skincare.
Sportsclick Malaysia
I was appointed by Creating Wavs, a local advertising and production agency to create eye-catching but also direct captions for Sportsclick Malaysia's Instagram and Facebook page. Most of these posts included sportsclick's products and to push the sales that they were having at the time being along with some important announcements such as free shiping.
